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Athens State Orchestra - Campaign 2012–2013

G Design Studio
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The Athens State Orchestra’s 2012 campaign was inspired by the idea of man as creator. The campaign was developed through a series of illustrations that ran throughout the year. Since the musicians are the soul of the orchestra, we brought them to the foreground and focussed on their hands - the means by which they produce music. The inverted scale communicates optimism and human aptitude.

greek classical music National orchestra athens hands of musicians Optimist human aptitude ILLUSTRATION Layout
greek classical music National orchestra athens hands of musicians Optimist human aptitude ILLUSTRATION Layout
greek classical music National orchestra athens hands of musicians Optimist human aptitude ILLUSTRATION Layout
greek classical music National orchestra athens hands of musicians Optimist human aptitude ILLUSTRATION Layout
greek classical music National orchestra athens hands of musicians Optimist human aptitude ILLUSTRATION Layout
greek classical music National orchestra athens hands of musicians Optimist human aptitude ILLUSTRATION Layout
Athens State Orchestra - Campaign 2012–2013
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G Design Studio's profile

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G Design Studio's profile
Athens, Greece

Athens State Orchestra - Campaign 2012–2013

The Athens State Orchestra’s 2012 campaign was inspired by the idea of man as creator. The campaign was developed through a series of illustratio Read More

Published:

Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives